Martin OBrien

Risk Management for the Delivery of Virtual and Hybrid Events

The first quarter of 2020 was an unusual one for the Event Industry, with many phrases and buzzwords appearing such as ‘pivot’, ‘new-normal’, ‘change factors’ and ‘reimagined’.  One thing is for sure, no matter the sector, all event organisers and vendors had to adapt to a sudden transition in their practices to ensure continuity for […]

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Providing the Event Industry with tailored COVID Training and Induction Courses

One of the key lessons that emerged from the COVID crisis of 2020 is the power and positive impact of collaborative innovation in dealing with seemingly insurmountable problems. When faced with a problem of such global proportion, many sectors of society briefly put aside individual agendas to focus on a common cause. For some this

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Centralised Event Control – Adopting Total Risk Management: Part 2

As we begin to consider in-person events for the post COVID environment, planners have an opportunity to enhance event operations through the introduction of a total risk management approach.  In Part 1 of this article, we discussed the many moving parts involved, and two of these key elements are the centralised event control (CEC) and

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Corporate Events – Adopting Total Risk Management

Corporate Events – Adopting Total Risk Management: Part 1

In previous articles, we have addressed various aspects of risk management as it relates to corporate meetings and events. With COVID-19 (C-19) restrictions on travel and activities beginning to ease in many countries, attention is likely to turn to the measures that will be required for the eventual return of in-person corporate events. Some event

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Getting the Facts: Assessing the Quality of Information

This week, Martin O’Brien discusses the basics of information assessment. Information is important in every aspect of our personal and business life and is integral to how we make decisions. Even those who are inclined to make decisions on instinct are influenced by information previously encountered. These days, people with smartphones or internet connection have

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COVID-19: How changes to Airline Travel may impact the Corporate Events Industry

During this unprecedented era, a question commonly posed to us by event professionals is, “will the corporate event industry be affected by changes within the Airline Industry?”  Not unlike other COVID-19 (C-19) related issues, there is no set playbook, and the airline recovery strategy requires continuous monitoring, analysis and assessment by the event risk management

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